Debrett's has started a new chapter in its 250-year history by merging its heritage and private finance arms.
This will bring together its core heritage expertise across genealogy, society and etiquette with its financial and wealth services. The combined business will offer coaching, publishing, M&A advisory and direct corporate investments of up to £10m.
A wealth management service will also be added, and to ensure these services are delivered with the quality expected of this historical brand, a new advisory board has been established.
This will comprise some of the UK’s most respected and experienced finance leaders. Darryl Eales continues in his role as chairman and will be joined by Richard Swann, a highly respected private equity leader.
Richard retains his other roles, which include partner of Inflexion Private Equity Partners and board member of the British Private Equity and Venture Capital Association.
Also joining the advisory board is Richard Sanders, one of the most experienced corporate advisers in the UK, a founding partner of Catalyst Corporate Finance and an adviser to a number of entrepreneur-led private businesses. James England, formerly head of Debrett's private finance, will lead the combined business in an executive capacity.
Darryl said: "This is a hugely exciting time for Debrett's. It is fantastic to have all our services combined and available to all people, organisations and companies seeking to realise their potential.
“We remain a relationship-based organisation, and I look forward to growing the business with our clients and partners for the long term. I am particularly delighted to be working alongside Richard, Richard and James, whose blend of experience and expertise will be hugely beneficial.”
James said: "Debrett's remains the authority on this country's culture, its people and their etiquette. We now supplement this with advice and coaching to those seeking personal or business development, value realisation and wealth growth. We remain experts in the aristocracy and champions of meritocracy.
“We celebrate success and aim to help others achieve their potential. We now have the experience and skills to become the ultimate partner to the UK's SMEs and their people."